Online eyewear retail leader Zenni announced today the launch of ReMakes™, a new sustainable eyewear collection made with 100% certified recycled post-consumer plastic. ReMakes™ by Zenni are created by collecting post-consumer plastic and repurposing it to produce high quality, stylish frames. Every pair purchased supports the Wyland Foundation and its mission to promote, protect and preserve the world’s oceans, waterways and marine life.
“Plastic waste is entering the ocean at unprecedented levels, which comes with devastating impacts to marine life. At Zenni, we’re committed to reducing plastic waste entering our natural environment, and taking steps to be part of the solution. We’re proud to release ReMakes™, our first collection of sustainable glasses upcycled from common consumer goods. We’re also excited to begin our partnership with the incredible Wyland Foundation, and work closely with them to bring people together for clean water and a healthy ocean.”
Michelle Ticknor, head of social impact and lifestyle partnerships with Zenni
Approximately three plastic water bottles are recycled to create one ReMakes™ frame. The on-trend collection includes eight unique, lightweight frame styles named after seas around the world, including six adult styles and two kids styles. The collection is available with the full range of Zenni’s optical and sunglass lenses including its suite of Blokz™ blue light blocking lenses with prices starting at $39.95 for adults and $35.95 for kids.
Zenni is a proud member of 1% for the Planet, an international organization whose members contribute at least 1% of profits from specific collections or entire organizations to support environmental causes. One percent of ReMakes™ proceeds will directly support environmental nonprofit Wyland Foundation to help advance its mission to promote, protect and preserve the world’s oceans, waterways and marine life. Beyond the launch of ReMakes™, Zenni is partnering with Wyland Foundation to encourage environmental awareness through education programs, public arts projects and community events.
“We strive to educate people everywhere about clean water and healthy oceans, and are thrilled to work with Zenni to continue that mission,” Wyland said. “Every choice is important – from the glasses you buy to the waste you throw out. ReMakes™ by Zenni give you one more simple choice to help protect and preserve our world’s waterways.”
The ReMakes™ by Zenni collection is manufactured with Global Recycled Standard (GRS) certification. GRS promotes sustainability and social responsibility on all levels of production. In addition to providing customers a more sustainable way to wear fashionable customizable eyewear, Zenni is also committed to delivering these glasses in a more sustainable way. ReMakes™ by Zenni are shipped in a cylindrical tube made of recyclable paper and include a pouch and lens cloth made from 80% recycled PET fabric (RPET) extracted from plastic bottles.
About Zenni
Zenni pioneered the online eyewear industry in 2003 with a mission to make prescription eyewear affordable and accessible to everyone. Based in the San Francisco Bay Area, Zenni offers men, women, and children the freedom to express their personal style through high-quality prescription and protective eyewear curated with a sense for fashion and incredible selection. With complete prescription pairs starting at just $6.95, and averaging just over $40, the company has brought massive price disruption to the traditional retail model. With over 45 million frames sold worldwide, a pair of Zennis is owned in every country across the globe. Zenni is proud to be the Official Eyewear of the San Francisco 49ers, Boston Red Sox, Call of Duty League and the Chicago Bulls. Zenni has worked with designers and tastemakers on curations and collections, including Iris Apfel, Rashida Jones, Cynthia Rowley, Coco + Breezy and George and Claire Kittle.